.Academy is a domain of opportunity. You’re new at your PR job for a little indie production studio that puts out movies that actually matter. It’s Oscar season. You’ve got an indie darling and you need to make a proper marketing site for its Oscar push. Fighting writers’ block, you type in ”For Your Consideration” and wait, what? ForYourConsideration.Academy is available.

Your boss’s boss will be on stage in no time, giving a speech thanking everyone under the sun. You won’t get a mention, but you’ll know.